
Meet the founder
Say hello to Nikki King, founder of Lax & Daisy. There isn’t a plant she doesn’t say hello to. Whether she’s picnicking under a canopy of trees, soaking up the peaceful rhythm of the ocean, or vibing with new friends at a festival—Nikki finds magic in the outdoors. Her products are a reflection of that magic, with nature-inspired, vibey prints that bring your adventures to life.
With over a decade of experience as a Creative Director, Nikki infuses every creation with a deep passion for both design and nature. She believes the outdoors should be a celebration—so every product is designed to be as functional as it is stylish, making it easy for you to step outside and embrace the sunshine. The Luxe Picnic Backpack was crafted with intention: spacious enough to carry everything for a full day of adventure, designed to help you reconnect, recharge, and live fully in the moment.
Nature does more than heal; it transforms. Studies show that spending time outdoors lowers stress, boosts mood, and sharpens focus—benefits that Nikki hopes to bring to every person who enjoys her products. Through Lax & Daisy, she invites you to celebrate life, catch more sunsets, laugh harder, and share the simple joys of being in nature with others.
Fun Facts:
- Besties with the ocean
- Favorite flower: sunflower
- Loves her dog, Coyote